Apple’s iPhone back on track as company secures gains against coronavirus

29.01.2020 - Petr Mazaylo
Apple’s iPhone back on track as company secures gains against coronavirus

iPhone recuperated from previous sale inactivity but Apple is launching tighter measures against potential disruptions in virus-hit China.

Apple Inc’s sales and profits surpassed Wall Street expectations. Such activity was brought by Lunar holiday shopping on relatively increasing demands for add-ons including AirPods wireless earphones.

Apple’s positive performance eased investors’ concerns about the coronavirus contagion which had originated from China, the company’s primary market and manufacturing location.  In line with this, the company’s newly developed streaming site Apple TV+ contributed gains.

The company’s share increased 2% in after-hours session as it placed revenue far quarterly session above Wall Street outlook.

Chief Executive Tim Cook said that they resorted to above average predicition parameter due to uncertainty caused by the coronavirus outbreak.

“We have limited travel to business-critical situations as of last week,” he said. “The situation is emerging, and we’re still gathering lots of data points and monitoring it very closely.”

Even though Apple has large suppliers from Wuhan, the virus’s point of origin, the company still has alternatives, Cook said. Manufacturing firms inside Wuhan will not continue operations after the Lunar New Year.

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